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Barbecue

MBF x BBQ

Made by Friends is an ongoing side project in which I collaborate with friends to create visually captivating and informative data narratives. For our third project, we chose a theme close to our hearts (and taste buds): barbeque.

 

Barbecue is a topic of debate nationwide. From Kansas City to Eastern Carolina, everyone claims their barbecue is best.

 

By researching, preparing, and then photographing iconic meals, we created a social campaign visually comparing the most distinct types of barbecue across the USA.

 

JUNE 2017

Barbecue, visualized

Made by Friends is an ongoing side project in which I collaborate with friends to create visually captivating and informative data narratives. For our third project, we chose a theme close to our hearts (and taste buds): barbecue.

Barbecue is a topic of debate nationwide. From Kansas City to Eastern Carolina, everyone claims their barbecue is best.

By researching, preparing, and then photographing iconic meals, we created a social campaign visually comparing the most distinct types of barbecue across the USA.

Check out and follow the social campaign on Instagram. 

 

MY ROLE

Concept
Research
Art Direction
Design
Production


TEAM

Kirsten Southwell
Michael Yap
Chris McKee

 
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The Process

Barbecue is a topic of debate nationwide. From Kansas City to Eastern Carolina, everyone claims their barbecue is best. By researching, preparing, and then photographing iconic meals, we created a social campaign visually comparing the most distinct types of barbecue across the USA.

Early wireframe of the Instagram carousel 

Early wireframe of the Instagram carousel 

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CREDITS

Art Direction: Zack Davenport
Design: Zack Davenport
Photography: Kirsten Southwell
Research: Michael Yap, Kirsten Southwell, Zack Davenport
Food Preparation: Chris McKee

COLOPHON

Layouts rendered in Illustrator, finalized in Photoshop. Typeset in Lost Type and Aaron Draplin's DDC Hardware and Grilli Type's GT Sectra

 

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Drones